Introducing the Bonsai Business Modelâ„¢

The Bonsai Business Model provides a countercultural philosophical framework for developing a business. The name derives from the richly beautiful Bonsai trees, whose essence informs the philosophy.

The Model’s Six Tenets each propose a deeper, more reflective approach to business.

Taken together, the Tenets constitute a way for business to become a more responsible partner in society, to see itself as a way of caring for our world.