September 2012
The Century of the Self

The BBC documentary titled The Century of the Self adroitly reveals how the culture of consumerism in the United States did not spontaneously generate but rather was strategically and quite intentionally constructed.  The obsession for more was achieved by feeding steroids to the lower angels of our nature.

In the Bonsai model, we attempt to diffuse this reflex to endless consumption and rather replace it with a love of proportion.  If we are striving for any variety of “more,” I’d say we are striving for more proportion between our needs and concerns, and our consumption. We bring them into a deeper conversation.